BrandDunk

Branding the World of Sports

Who can compete with ESPN?

Posted by ZA on January 19, 2011

The FCC may have just unleashed the most viable option to compete against “the Worldwide Leader”.  NBC Universal and Comcast have the resources to go compete with the boys in Bristol.  But rather than me telling you about it, go read this excellent blog post from Dan Shanoff on how NBC Sports Network is setup to try to challenge ESPN.

If NBC Comcast is able to do some of the things Shanoff suggests, then we as fans win.  Because as great as ESPN is, they’ll be much better with competition.  They are “the Worldwide Leader” but I want to have a second option that is just as good.  I want to see Sunday Night Football quality broadcasts brought to more sports.  Now that NBC and Comcast are rolling up their sleeves, that might come very soon.

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